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F&C Jewelry celebrates 50 years of elegance and introduces new ambassador, Sofia Andres

F&C Jewelry celebrates 50 years of elegance and introduces new ambassador, Sofia Andres. Timeless style, rich history, and exciting new possibilities come together in F&C Jewelry’s sparkling 50th anniversary. As the largest leading fine jewelry retailer in the Philippines, F&C Jewelry traces its roots back to October 15, 1973, when it was founded by the visionary couple, Marcelino M. Florete Jr. and Susan Caperonce-Florete.

The History and Visionary Growth

This dynamic duo drew inspiration from Susan’s mother, Cristina Orian, a gifted “alahera” from Bulacan. Starting from a quaint establishment along 73 Guanco Street in Iloilo City, F&C Jewelry is now present across the country in key lifestyle malls – with 73 branches and counting! Over the years, F&C Jewelry has solidified its status in the luxury scene, raising the standard of style.

Introducing Ambassador Sofia Andres

F&C Jewelry completes a chic and sophisticated look as seen on Sofia wearing gold chain necklaces, bracelets and rings. Make a statement! Sofia wears F&C Jewelry diamond collection from ring, earrings, and necklace. The collaboration marks a new era as the brand celebrates 50 years of elegance.

Brand Highlights and Locations

Founding Date October 15, 1973
Founders Marcelino M. Florete Jr. and Susan Caperonce-Florete
Head Office 73 Guanco St., Iloilo City 5000, Philippines
Manila Office 2/F F&S Arcade 1014 Arnaiz Avenue, San Lorenzo, Makati City
Presence 73 branches and counting

Our Collections

Stay up-to-date with our jewelry offerings, which include wide selections such as:

  • Diamonds, earrings, and rings
  • Pearls and religious items
  • Men ‘s Collection
  • Pendants, chains, and bracelets
  • Engagement Rings and wedding rings
  • Colored Gem Stones

For our customers, we offer free shipping nationwide for purchases P25,000 and up.

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